Reed diffusers · car perfume · room sprays

Your home, your car, one signature scent.

Luxury home and car fragrance without luxury prices. From $11.99, free U.S. shipping at $50.

Shop diffusersFind my scent
Luxury home and car fragrance without luxury pricesMade in TurkeyFree U.S. shipping over $50Reed diffusers $14.99Car perfume $11.99Niche diffusers $44.97Luxury home and car fragrance without luxury pricesMade in TurkeyFree U.S. shipping over $50Reed diffusers $14.99Car perfume $11.99Niche diffusers $44.97Luxury home and car fragrance without luxury pricesMade in TurkeyFree U.S. shipping over $50Reed diffusers $14.99Car perfume $11.99Niche diffusers $44.97

Shop by room

How to pick a scent
Reed diffusers · $14.99Living room Car perfume · $11.99Car Room sprays · from $11.99Entryway Niche diffusers · $44.97Bedroom

Best sellers

View all
Build a set

Pick four. Ships free.

Any four 110ml diffusers, or three plus a car perfume. Four lands above $50, so U.S. shipping is free by design.

1
2
3
4
$0.00 0 of 4 picked

Reed diffusers · 110ml

Car perfume · 33ml
The Niche Collection

160ml. Eight scents. $44.97.

The flagship line in black and gold. Bigger bottle, longer life, the scents that fill a bedroom.

Enter the Niche Collection
Scent finder

Three questions. One bottle.

Tell us the room, the mood and how strong you like it. We pick the scent and the car perfume that matches it.

Step 1 of 3

Where will it live?

For the car

33ml glass car perfumes that hang from the mirror. Four to six weeks of scent. $11.99.

View all

How a reed diffuser works

  • Open and place the reeds

    Four reeds per 110ml bottle. Spread them for more scent, bunch them for less.

  • Flip once a week

    Turning the reeds brings the scent back up. That is the whole ritual.

  • Six to eight weeks later, reorder

    Four bottles ship free. Pair any scent with its car perfume so the drive matches the room.